Avoid becoming the ghost story of your industry!
Cue the eerie music… 👻 Small business owners, beware: the marketing graveyard is full of good intentions and terrifying mistakes. From “Frankenstein” websites stitched together with duct tape, to ghosted email lists that never see the light of day, these haunting errors can cost you sales, customers, and peace of mind.
The good news? You don’t have to live in fear. Let’s shine a flashlight on the most common scary marketing mistakes — and how to banish them for good.
🪦 1. The Ghosted Email List
Your email subscribers signed up for a reason… but when was the last time you actually reached out? Letting your list sit in the dark is a missed opportunity.
🪦 2. The Frankenstein Website
Pieced together over the years, full of broken links and outdated content — this monster scares customers away.
🪦 3. The Disappearing Social Media Act
You post once in July, disappear until October, and wonder why engagement is dead. Inconsistency is the quickest way to spook your followers.
🪦 4. The Cursed “Set It and Forget It” Ads
Running ads without checking performance? That’s like tossing cash into a cauldron and hoping it brews magic.
🪦 5. The Haunted Brand Story
If your messaging is confusing, inconsistent, or invisible — you’re basically letting your competition do the storytelling for you.
The Bottom Line: Don’t Let Marketing Mistakes Haunt You
Small business owners don’t need another nightmare keeping them up at night. The truth is, most of these mistakes aren’t fatal — if you fix them now.
Here’s how: stay consistent with your email and social content, refresh your website regularly, keep a close eye on your ad campaigns, and clarify your brand story so your customers know exactly who you are and why they should choose you. A little intentional effort now can save you from monstrous headaches later.
And here’s the even better news: you don’t have to do it alone. At Beefy, we help small businesses cut through the cobwebs and get back on track with smart, results-driven marketing. From polishing up your brand story to reviving your social feeds, we’re here to help you conquer the chaos and focus on growth.
👉 Let’s talk strategy — and make this the season your business goes from spooky to spectacular.
