Four Mistakes to Avoid when Launching a Website
If you’ve ever designed your own website, you know how challenging it can be. There are a thousand decisions that have to be made that all need to fit within
CEO of Beefy Marketing & Host of the Business Growth Hacks Podcast
If you’ve ever designed your own website, you know how challenging it can be. There are a thousand decisions that have to be made that all need to fit within
Webinars might be one of the most useful, flexible, and comprehensive tools in your entire inbound marketing toolkit. What other piece of marketable content can generate leads, establish your brand’s
There is so much that goes into creating consistently engaging and quality content but rarely is that kind of content produced on accident. Like so many other things in life,
Central to creating an effective inbound marketing strategy is knowing who you’re actually marketing to, which is why creating an accurate customer persona is key. If you’ve been at this
In marketing, there are few things as off-putting as seeming disingenuous. If your audience even remotely gets a whiff of insincerity be it on your website, email campaigns, or other
Print ads. Billboards. Mailers. You feel like you’re doing everything you were taught to do to increase your leads but they’re just not coming in like they used to. And
If you run a business or a blog you are constantly coming up with content. You need content for your social media, your blog posts, your newsletters – you need
When you hear the words brand and logo, do two different definitions come to mind? Well, that’s what should be happening. In today’s economy, with more and more competition emerging
Having a great marketing plan is only half of the equation if you’re marketing to the wrong people. Your customer is even more important than that fancy 12-step funnel you’ve created. You’ll
2017 is still young. In the midst of the possible resolutions and fresh starts to which you committed for the new year, it’s also a good time to take a look
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