How to Start a Brand Advocacy Program
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Show Notes
In this episode of Business Growth Hacks we are talking about brand advocacy and how to get started with a program for your small business. Listen in as we discuss ways to leverage friends and family and offering incentives for them bringing you business. It takes a village so tune in and find out how you can start your very own incentive program to put more boots on the ground for your brand.
Key Points:
Invest in Brand Advocates:
- When you recognize the individuals that are going to be advocates, whether their employees, they're your industry partners, friends or family, invest in those people.
- Offer valuable incentive. Make the reward match their effort.
Don't Forget to Say Thank You:
- Send Thanks You Cards
- Make a post on social and tag them in it or share one of their posts in reciprocity.
- Use a service like Smile.io to offer rewards points systems
Grow with Brand Advocacy
- If you're thinking about what am I going to do to generate more leads, more business, win new customers, create better relationships, grow my brand, and take it up a notch consider brand advocacy.
- Easy-Advocacy.com makes it really easy for you to craft social media messages and send to employees and brand advocates.
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